The emblem is a signal rising from a single point — three arcs that read at once as a Wi-Fi/broadcast wave and as the layered, always-on connection WAVES delivers. The wordmark is set in a strong geometric sans; the descriptor Protected Connectivity locks beneath it. The name is an acronym for the five systems we certify: Wireless, Audio, Video, Energy, Security.
WAVES Brand Kit
Logo system · Page 1 of 2
Color palette
Deep navy leads; steel blue and cyan support. The five pillar accents are used only to tag their system.
Navy — primary
#12233F
Blue
#2E5496
Cyan — accent
#38BDF8
Paper
#F4F7FC
Muted text
#5B6B86
Ink
#1B2436
Pillar accents
Wireless
#2563EB
Audio
#F59E0B
Video
#7C3AED
Energy
#16A34A
Security
#0EA5A5
Typography
Aa — Display
Headlines & logo: geometric sans, weight 800 (Montserrat / Poppins; Segoe UI as system fallback).
Aa — Headings
Section titles: weight 700, navy.
Aa — Body: set in a clean humanist sans (Inter / Segoe UI) at comfortable line-height for long-form docs and web.
Usage
DO
Keep clear space around the logo equal to the emblem's corner radius.
Use the reversed mark on navy or photography.
Use a pillar accent only to label that system.
DON'T
Recolor the emblem or stretch the lockup.
Put the full-color emblem on a busy or low-contrast background.
Rebuild the wordmark in a different typeface.
WAVES Brand Kit — Wireless · Audio · Video · Energy · Security